Particularly important for these organizations

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Technology Management More like this Designed for Growth Stage Marketing Organizations Leveraging Generative AI for Marketing: Harvard Business School’s Artificial Intelligence on Mars: Agile and Effective: Leadership Strategies for the Hybrid Workplace Comments are closed. In their annual Digital Business Report, MIT and Deloitte survey analysis and executive interviews reveal the unique characteristics of innovation in digitally mature organizations. Ecosystems and cross-functional teams make them agile, but this increased agility also requires a thorough consideration of governance. For the past five years, MIT Sloan Management Review and Deloitte have been studying digital maturity, focusing on the organizational aspects of digital disruption rather than the technological aspects.

Our research on companies in early, developmental and mature stages of digital transformation found increasing signs of separation between mature and less mature organizations. This year's research found that these gaps can often be explained by companies' approaches to innovation: Digitally Job Function Email List mature companies not only innovate more, but they innovate differently. This innovation is driven in large part by collaborations built externally through digital ecosystems and internally through cross-functional teams. Both ecosystems and cross-functional teams increase organizational agility. However, the risk with this increased flexibility is that it may lead to a company's innovation efforts outpacing its governance policies. Therefore, it is to have strong policies on digital business ethics.



MIT Sloan Management Review and Deloitte's fifth annual study of digital business is based on a global survey of multiple managers, executives and analysts, as well as interviews with executives and thought leaders. The report presents the following findings: Research and analysis for this report was conducted under the direction of the authors as part of the MIT Sloan Management Review research program, in collaboration with and sponsored by Deloitte Digital. Digitally mature companies innovate at a much higher rate than their less mature peers. Respondents in these companies see innovation as a strength of their organization, compared with only 1% in early-stage companies. Mature organizations invest more in innovation and continually drive digital improvements in ways that less mature companies.