We think it's still possible to deliver great

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The truth is, we have so much work to do on the page that we let the off-page work take care of itself. I would never advocate this approach all the time, but in this case we prioritized making the site work as hard as possible. In this case, it pays dividends and I'll tell you why. in conclusion Play to your advantage Google Search Traffic Analytics Managing campaigns without full access certainly presents its own set of unique challenges. But it also forces us to play to our strengths.

Rather than overcomplicating any of the more technical issues, we focused on getting moible number data the basics right and using data to build our strategy. We transform an unfocused, poorly structured website into a valuable and user-friendly one. That's why we're getting more unique visits per month than we were when we took over the campaign a year ago and we're doing something that a lot of people think is basically very good. I think that's the key takeaway I hope to get from this case study.



Definitely going through something of an identity crisis, but as Rand so eloquently pointed out in his recent post, we still possess a unique set of skills that are extremely valuable to any business with an online presence. results with basic stuff. In fact, all we do is make our site more user-friendly and easier to crawl. If you do this, you will get results. Hopefully that’s what I’ve laid out in this post. About Rory Truesdale I am, I write on. I write with a focus on SEO and inbound marketing, hoping to give my readers some actionable takeaways.