From idea to implementation. Website design development step by step
The capabilities of the Taptop website builder allow you to create a working web resource without having coding skills and without turning to a studio or freelancers. However, developing a website design is not just creating a beautiful picture. It is a whole concept, the implementation of which directly depends on the goals of your website.The portal should become the face of your business on the Internet and be useful for users. In addition, it simply must have a well-thought-out functionality and interface that provides each visitor with maximum convenience during interaction with the resource. In this article, we will figure out how designers act to implement all this in each project, and how user-friendly website design is developed step by step.
Step one: Why do you need a website?
Before creating a website design, it is important to understand for what purposes you need a web page. So, if your task is to introduce potential clients to your services and receive applications for cooperation, then a portfolio resource will do. A blog site is aimed at receiving constant traffic, and the task of an online store is to present products and make a purchase directly online.
Thus, the type of the future resource directly depends on the purposes for which the site is needed. To better understand them, development teams recommend that clients fill out a brief with simple questions. You should not ignore them when creating a resource yourself. Here is an example of an informative interview:
What is the purpose of creating a website? Selling products, presenting a company, posting content, receiving applications.
What problem will the site solve / What needs of visitors will it close? In other words, why will users visit your resource. This could be to receive advice, apply for certain services, make a purchase, or receive up-to-date information.
What information will be presented on the pages? This block allows you to define individual elements and the structure of the future portal.
What sites do I like? Selecting references helps to decide on the concept of the future resource, visual design, choice of fonts and color scheme.
The more detailed the answers are, the better. The questions may seem on page seo service trivial to you, but they help you understand what the final website design should be.
Step two. Selecting a site type
So, the goal is clear. Now it's time to choose the type of future project.
Landing Page
A one-page website or landing page is designed to collect contact information from representatives of the target audience and increase the effectiveness of advertising. Its main task is to turn visitors into your clients. Experts distinguish several types of landing pages:
Standalone pages that encourage the user to take an immediate targeted action, such as purchasing a specific product or subscribing.
Microsites containing a large amount of media content. They introduce visitors to a specific product or service in detail.
Segmentation pages or master sites that are used to increase conversion as a complement to the main company portal.
Corporate website
The main task of such a portal is to introduce the target audience to your company. It includes several sections with company contacts, unique content about the main business activities, feedback forms. The corporate website is used to form a client base and collect applications.
Online store
A web resource that allows you to purchase goods online. The main section of such a site is a catalog with a description of product items, their photos and characteristics with the ability to place an order, pay and choose a delivery method.
Showcase site
Unlike the previous version, the functionality of such a portal does not provide the possibility of online purchase. Its task is to introduce potential clients to the company's range or list of services and to obtain visitors' contacts.
Business card website
This is an online version of a business card, containing basic information about a business or individual, including contacts, price list and examples of work. It can be an analogue of a portfolio.
Blog
A multi-page resource of an informational nature. Its task is to form a positive brand image, increase customer loyalty and, ultimately, increase business profits.
The type of resource determines how to make the website design most functional and convenient in each specific case.
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